Internationally acclaimed gaming and television brand, World Poker Tour inked a partnership with Zynga Inc- a renowned social game developer, in Los Angeles, earlier this month. Zynga Poker is already a popular free-to-play social casino game from the house of Zynga. The collaboration is a positive step towards promoting poker as a delightful experience for players across various online platforms.

We’re incredibly proud to bring the World Poker Tour to Zynga Poker,” said Adam Pliska, CEO of the WPT. “Zynga has built the largest social poker game, and we are confident their millions of players will enjoy their experience even more with the introduction of WPT-themed tournaments.

Zynga-WPT Deal

As per details shared by the gaming giants, Zynga will incorporate World Poker Tour themed in-game tournaments to Zynga Poker. This comes as great news for gaming enthusiasts as it would give them access to some of the best poker games very uniquely designed to offer a great experience to its users. WPT themed games on Zynga Poker are expected to kick start in the second half of 2018.

Excited fans are looking forward to a new gaming experience the venture will bring. Also, there couldn’t be a better time for Zynga Poker as its 2017 year-end financial report indicated great performance with a 44 percent spike in its Q4 revenue year over year. Last year Zynga Poker generated $666 million for Zynga Inc accounting for 22 percent of its total online gaming revenues.

The decade-old poker platform is about to get a face-lift and expectations are high.

In the words of Bernard Kim, President of Publishing, Zynga, “WPT has innovated in the sport of poker for more than 16 years, and our new free-to-play WPT-themed Zynga Poker tournaments will put the most competitive and genuine poker experience in the palm of players’ hands.

For more of the best poker news, blogs and poker deals, continue reading PokerShots!

Related Posts